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- Benjamin Franklin

News and Events

Dreamforce 2014: Catch the Wave!

Salesforce has become the premier Customer Relation Management (CRM) for top companies such as Microsoft, Hewlett Packard, Disney, (and of course, All Star). Thanks to its popularity and scope of...

Implementing Business Strategy for Greater Success in Changing Times

I visited Whitworth University on October 21, 2014 at the invitation of Professor John Hengesh, ‎Director of Graduate Studies in Business. John and I co-founded the Blue Mountain Rugby Club...

Using Lead Intelligence to Increase Enrollments

Our customers run the gamut from the very sophisticated and in-depth Request for Information (RFI) forms to the tame – read: just a phone number and degree status. When you...

From Putt-Putt to Ping Pong

When I first started working at ASD I heard epic tales of a company Putt-Putt tournament. I had my doubts, but then I got the email: Putt-Putt Save the Date! Theme this year is "Favorite Childhood Movie."

All Star at Ad Tech: 5 Tips for Making a Conference Seriously Productive

All Star attended Ad Tech New York earlier this month. Located at the Javits Conference Center in Manhattan, the show brought together more than 8,000 digital marketers from the U.S....

SIC 2014: Social UX and Thinking Outside of the Box

This year’s Seattle Interactive Conference was focused on the “makers” in marketing. As a result, many of the panels were about innovation, especially in the digital sphere. This, of course,...

Content Marketing World 2014: Learning to Connect the Dots

Content Marketing World 2014, otherwise known as CMWorld is an annual event hosted by the Content Marketing Institute, with this year’s event reaching about 2500 marketers in over 50 countries....

SIC 2014: Merging Old Ideology with New Technology

In our technology-driven society, we’re used to things happening at the speed of light, from tweeting and texting to trading stocks or ordering groceries online. Even the way we create...